Professional Ethics, Customer Loyalty, Sentiment Analysis, Brand Equity
Dr. Meena Rambocas lectures in Marketing at the Department of Management Studies, The University of the West Indies, St. Augustine Campus. She was the recipient of the Erasmus Mundus ACP II Doctorate Mobility Scholarship at the School of Economics and Management, University of Porto, Portugal. She also received the 2014 UWI-NGC Most Outstanding Graduate Researcher Award (2011/2012). Dr. Rambocas specializes in Marketing and published several academic papers in a number of internationally recognized scholarly journals including IEEE Transactions on Education, International Business Review, Journal of Services Marketing, International Journal of Bank Marketing, Sustainable Development, The Caribbean Teaching Scholar, International Journal of Business and Social Sciences, and International Journal of Business and Commerce. Her main research interests include Bank Marketing, Branding, Education and International Marketing.
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